About Michael Zynda

Michael

As Video Producer for M/C/C, Michael Zynda produces, shoots and edits all of the agency’s video production projects. From script writing and development all the way through the production process, he plays a critical role in the stories we create for clients.

A graduate of Texas Christian University, Michael earned his B.S. in film and television. He worked as a Features Producer for six years at a sports television network in Los Angeles before relocating to Texas. Michael also directed two documentary films and has freelanced on various commercial productions.

He is an avid half and full marathoner. Away from work, you’re likely to find him running, collecting wine, watching sports and managing his family’s racehorses with his father.

Reframing for the Future

In 1986, M/C/C produced the agency’s first video piece. Soon after, the demand for case studies in a video format continued to grow, and M/C/C switched from analog to digital production in 1994. Eventually M/C/C began shooting all new content in high definition in 2007, giving clients a level of resolution and picture quality that was unmatched at the time. Today in 2016, we are in the midst of another game-changing technological innovation that has shaken up the industry once more: 4K. Earlier this year, M/C/C shot the first 4K piece in the history of the agency, an organic gardening commercial for The Jobe’s Company.

4K gets its name from the nearly 4,000 lines of resolution it offers, exactly double that of the now ubiquitous 1920 x 1080 HD format.

4K gets its name from the nearly 4,000 lines of resolution it offers, exactly double that of the now ubiquitous 1920 x 1080 HD format.

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