Got an Interest in Pinterest?
First it was MySpace, then Facebook and, later, Twitter. In recent years the social media phenomenon has attracted millions of users and thousands of brands. While consumers join to connect with friends, share photos and post content, brands join to engage with fans in real-time, among other things. So it’s no wonder Pinterest is the Read the Rest...
Happy Holidays From M/C/C
Agencies can be like really wacky families, and what do really wacky families do around this time of year? They get together to celebrate the season, of course, starting with Thanksgiving. At M/C/C we have a Thanksgiving potluck tradition with a non-traditional spin. Instead of signing up to bring the usual suspects like cranberry sauce, turkey and Read the Rest...
PRSA Crowdsources 21st Century Definition of Public Relations
The art of public relations is a finely tuned craft—one that can only be described by a handful of words. Literally. In fact, public relations was last formally defined in 1982 by the Public Relations Society of America (PRSA) like so: “public relations helps an organization and its publics adapt mutually to each other.” But Read the Rest...
Extreme Makeover: M/C/C Edition
If you haven’t been to visit us at M/C/C recently, you might not have known – we’re getting a makeover. Since the beginning of the month, there have been some major, cool changes happening around the M/C/C office. From a spiffy new kitchen to freshly painted walls, the new design of our office is coming Read the Rest...
The NEW Dot-com Era
It’s lunchtime, and I’m anxious to try out a new local eatery. In a matter of seconds, I’ve got the restaurant’s website open and their menu up. It’s an action that is old-hat. In fact, most consumers have come to expect that if they enter the name of a business and throw .com behind it, Read the Rest...
One More Thing…
During what I like to call “blog week” at M/C/C, we toss around blog topics and ideas with one another. I originally thought I’d write about Apple’s PR strategy for the “Let’s talk iPhone” event, but the death of Apple’s co-founder, Steve Jobs, sparked a new idea. An idea about Jobs’ ideas and the mark Read the Rest...
Celebrate good times, come on!
How do you measure a year? 8,760 hours? 525,949 minutes? One new iPhone release? 52 Friday afternoon happy hour sessions? However you choose to do so, a year measures the time it takes for our planet to mosey once around the sun. It also marks the time that has passed since I’ve started my journey at Read the Rest...
Miley, Britney and Snooki! Oh my! – Celebrities on Twitter
So a celebrity joins Twitter, gains over 2 million followers, and is sitting comfortably at the height of their career. This seems like everything is going according to plan right? Wrong. Well at least not according to Miley Cyrus. In October 2009, Miley decided to leave Twitter because of her (then) boyfriend Liam Hemsworth. Although Read the Rest...
FREE Advertising, FREE PR, FREE Graphic Design: Giving You the Business!
That’s correct; your eyes aren’t deceiving you. The headline reads, “FREE Advertising, FREE PR, FREE Graphic Design,” and that’s exactly what we’re offering one promising company with our “Giving You the Business” contest! Because we’re 25. Let me explain. Twenty-five years ago, M/C/C was born on a kitchen table in Dallas. The brain-child of our Read the Rest...
HELP! It’s a Crisis!
It’s a flood. It’s a fire. No, wait; it’s the CEO’s affair! Whatever it is, it’s a social media crisis! Unfortunately in today’s world, crisis air out on social media sites. Whether it’s a natural disaster, a stock market dip or an office relationship gone south, fans gossip about corporate dirty laundry on Twitter, Facebook Read the Rest...
Seven Social Media Myths Debunked
It’s 4:15 p.m. on a dreadfully slow afternoon. Have you updated your Twitter status today? No, really. If you are anything like the 250 million active users on Facebook and 44 million on Twitter – you’ve probably already updated your status several times today. To those that may think, “Why would I waste my time Read the Rest...
Google Plus Seeks Corporate Friends for ‘Test-Drive’
World’s largest search engine seeks corporate friend who enjoys taking business risks, social networking and long walks on the beach. Sounds like a nice pick-up line, right? Sorry, gentlemen, Google already used it. Following the much-anticipated release of Google Plus, numerous individuals and businesses flocked to the new social media site. However, Google wasn’t fully Read the Rest...