When most people think of influencer marketing, paid Instagram
(Read More)Author: M/C/C Contributors
If you’re going to interrupt my viewing program it better be worth it.
I have lived my entire adult life without a cable bill…SPOILER ALERT: I’m only 23 years old.
(Read More)If you are like me, while I am at the office on my desktop computer, I also have my phone out for in-app browsing. Since the rise of smartphone and
(Read More)As advertisers, we prize the people who are or will be interested in our clients’ brands. This can get a little tricky in today’s world where ads are everywhere and
(Read More)By now, social media managers can unanimously agree that companies should use a filter when it comes to social media posts. We’ve all seen the brand that focuses
(Read More)A solid foundation is key to a successful digital campaign. Don’t be fooled into thinking that simply buying digital space, running an ad and posting on social media will create
(Read More)If I’m
being completely candid, every year when the Oscars comes
YouTube is addictive. It’s a magical place where you can watch endless hours of games, cats, pranks, vlogs or whatever else tickles your fancy. Millions of people view videos on
(Read More)When agencies suggest new programs to clients, companies may sometimes stop and ask what the work entails and if it carries any value. Take blogger relations, for instance. Some may
(Read More)Recently, I attended a Business Wire breakfast session about the changing media landscape. In the session, Serena Ehrlich, director of social and evolving media, discussed how PR professionals
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