Think back to the first time thought leadership came up in an internal meeting. At a high level, you thought to yourself, “Yes, it makes total sense. Let’s do that.”
(Read More)Author: Christina Phillips
The marketing funnel: while it can be broken down into a relatively simple, easy-to-understand way of looking at your advertising strategy, it’s often misconstrued in the industry. This is most
(Read More)Digital media has taken the advertising industry in a direction that was once unattainable. We now have the ability to truly analyze performance based on engagement with advertising to the
(Read More)In March, M/C/C sent a team of five to SXSW Interactive. We showed up in Austin, Texas on Friday afternoon wide-eyed with anticipation. From the moment we hit traffic, we
(Read More)Since its release on July 6th, the world’s population has been split into two categories: those who play Pokémon GO and those who do not. I personally fall into the
(Read More)It’s easy to accept something for what it is at face value. A tree is something to climb on. A cactus makes a great desk plant. A flower is something
(Read More)