There’s no doubt that digital marketing changes quickly. Sometimes it can feel like you finally get a handle on
(Read More)Category: Digital
It’s 2019, you’ve already got a couple briefs to respond to, but you have no idea what’s “in” this year. Fear not, I’m here to fill
(Read More)Digital marketing is a catchall term that can mean different things to different people. Some use it too narrowly to increase search engine presence or social media marketing, while
(Read More)Before the boom of data, reading, understanding and presenting advertising performance metrics were tedious and time-consuming tasks. Now, digital analytics tools have changed the game, with analytics
(Read More)Is there anything more meta than blogging about how people can improve their blogs? Probably, but cut me some slack here. I’m trying to write a post that is both
(Read More)The European Union (EU) is enacting the General Data Protection Regulation (GDPR) on May 25, 2018. If your business markets to the EU, hopefully you’re well down the path of
(Read More)Reddit is a rather untapped space for advertising, with many more opportunities for advertisers than there were in the past. However, Reddit is sort of like the
(Read More)According to advisory firm Quantzig, prescriptive analytics is one of the hottest data technology trends in 2018. Digital firms are churning out software to
(Read More)And just like that, another SXSW has come and gone – a two-week whirlwind that can be overwhelming for even the most experienced attendees. Three hundred thousand people meet up
(Read More)Each year, SXSW brings together some of the most creative and innovative minds to learn, collaborate and share with each other. With some 1,600 sessions across
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