Lately we’ve been talking a lot about targeting niche audiences through all marketing disciplines. Our Media Director Sherie has written about the effectiveness of targeting audiences within
(Read More)Category: Public Relations
Bloggers allow readers to have an
Google’s algorithm updates have informed the public that good search engine optimization (SEO) isn’t just about on-page optimization. Public relations now plays a big part in getting ranked higher in
(Read More)Here at M/C/C, we’re no stranger to integrated marketing for clients and have experienced great
“What were they thinking?”
This was my reaction to an international PR firm’s recent response to a celebrity’s suicide. The PR giant wrote a blog post that encouraged mental
(Read More)In the past, gaining coverage with the media usually meant working with a PR agency to secure interviews between you and news outlets. However, there seems to be a shift
(Read More)Most people have heard of Reddit. The platform has become a hot topic during major news events such as the Boston Marathon bombings. In the hours and days that followed,
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